Episode 68

full
Published on:

24th May 2020

The One Where We Chat To Aleyda Solis About Her Passion For SEO

Join Sarah and Hannah with the amazing Aleyda Solis (Orainti) as they chat about her passion for SEO. She also talks about the things she loved about SEO, recalling her time with building and optimising websites, and expressing her passion for helping clients. They also get into bad SEO tips, including a poor understanding of Google SEO guidelines and the importance of educating yourself. Aleyda also gives her take on the future of SEO, visual searches, and the rise of the conversational approach of search engines.

By the end of this episode, you will learn the importance of being yourself and having fun from time to time. There’s a lot to unpack, so stay tuned! 

About Aleyda:

Aleyda Solis is an International SEO Consultant and founder of Orainti -a highly specializsd, boutique SEO consultancy-, blogger (Search Engine Land, Search Engine Journal and Moz), speaker (with more than 100 conferences in 20 countries in English and Spanish) and author (of "SEO, Las Claves Esenciales").

Awarded as the European Search Personality of the Year in 2018, included in Forbes top 10 online marketing experts to follow in 2015, in Entrepreneur as one of the 50 online marketing influencers to follow in 2016 and in Hubspot as one of the 59 Female Marketing and Growth Experts You Should be Following, Aleyda has also been interviewed in publications such as The Huffington Post. 

From helping world renowned brands like Eastpak or Under Armour to startups like The Hungry House and Zillow, working in competitive SEO industries, to multilingual environments or Web migrations: Aleyda has not only developed a deep SEO know-how, but also diverse experience that she uses to help succeed her clients in challenging scenarios.

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You can find Aleyda Solis on...

Website: https://www.aleydasolis.com/en/

LinkedIn: https://www.linkedin.com/in/aleyda/

Twitter: https://twitter.com/aleyda

Facebook: https://www.facebook.com/aleydaseotips

YouTube: https://www.youtube.com/c/crawlingmondaysbyaleyda

Show artwork for The SEO SAS Podcast

About the Podcast

The SEO SAS Podcast
Your go to SEO podcast
Whether you think SEO is important or not, you will after this.

SEO SAS (special answering service) is a podcast that delves into individual SEO issues each week.

Hosts Sarah McDowell and Hannah Bryce are two feisty females who love everything SEO. Each week they answer FAQs and provide real-life examples of SEO quandaries alongside handy tips and solutions, in a way that’s easily accessible to everyone.

From SEO novices and dabbling marketing managers, to SEO experts who enjoy listening to passionate debates about the best ways to do SEO, listeners will learn something and laugh... a lot!

About your hosts

Sarah McDowell

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I've been in Digital Marketing and Search Engine Optimisation (SEO) for around 10 years, currently working as the SEO Manager at Captivate (part of Global), the world's only growth-orientated podcast host. I am a self-confessed SEO nerd (I find the industry fascinated and love learning how search engines like Google work) and a bit of a podcast addict (with this being the fourth podcast I have hosted). I am also a speaker and trainer. I hope you enjoy this podcast!

Hannah Bryce

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Seriously Excited about Optimisations (is this not my online dating profile?). I love everything SEO, especially a good SEO analogy. SEO Manager by day, at the weekends, when I’m not with Sarah in our podcasting and SEO bubble, you’ll probably find me (literally) with my head in the clouds, up a mountain - with my husband Dom (who hopefully ignores the bit about a dating profile). Cat mum, vegan baker and aspiring photographer in what’s left of my spare time ✌🏻