Episode 79

full
Published on:

10th Aug 2020

The One Where We Chat With Azeem Ahmad About The Lack Of Diversity In The Industry

This episode, Sarah & Hannah chat with Azeem Ahmad, Digital Marketing Manager for Staffordshire University, who has over 7 years experience in the industry.

In the usual weekly 'quick-fire round' we find out what Azeem is missing most in lockdown and the last book he read.

They then go on to discuss his career, what he studied at university, his favourite digital marketing discipline (and why), programmatic marketing and much more.

The main topic of this week's show is about the lack of diversity in relation to BAME marketers in the industry and what we can do to fix that.

Azeem chats about the survey and two articles he has written on the subject, whilst also sharing his own experiences and how ignorance plays a big part.

Azeem is asked about unconscious bias and to recommend the best resources learn more about this topic.

Where to find Azeem:

Website: https://www.iamazeemdigital.com/

Twitter: https://twitter.com/AzeemDigital

Instagram: https://www.instagram.com/azeemdigital/

YouTube: https://www.youtube.com/channel/UCzvb1xAjQvDhLeQw3dHbZCA

Podcast: https://www.iamazeemdigital.com/podcast-azeem-digital-asks/

Resources

Azeem article one

Azeem article two

New Books in African American Studies Podcast

Why I'm No Longer Talking to White People About Race

Natives: Race and Class in the Ruins of Empire

Digital Marketing in an AI World

Show artwork for The SEO SAS Podcast

About the Podcast

The SEO SAS Podcast
Your go to SEO podcast
Whether you think SEO is important or not, you will after this.

SEO SAS (special answering service) is a podcast that delves into individual SEO issues each week.

Hosts Sarah McDowell and Hannah Bryce are two feisty females who love everything SEO. Each week they answer FAQs and provide real-life examples of SEO quandaries alongside handy tips and solutions, in a way that’s easily accessible to everyone.

From SEO novices and dabbling marketing managers, to SEO experts who enjoy listening to passionate debates about the best ways to do SEO, listeners will learn something and laugh... a lot!

About your hosts

Sarah McDowell

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I've been in Digital Marketing and Search Engine Optimisation (SEO) for around 10 years, currently working as the SEO Manager at Captivate (part of Global), the world's only growth-orientated podcast host. I am a self-confessed SEO nerd (I find the industry fascinated and love learning how search engines like Google work) and a bit of a podcast addict (with this being the fourth podcast I have hosted). I am also a speaker and trainer. I hope you enjoy this podcast!

Hannah Bryce

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Seriously Excited about Optimisations (is this not my online dating profile?). I love everything SEO, especially a good SEO analogy. SEO Manager by day, at the weekends, when I’m not with Sarah in our podcasting and SEO bubble, you’ll probably find me (literally) with my head in the clouds, up a mountain - with my husband Dom (who hopefully ignores the bit about a dating profile). Cat mum, vegan baker and aspiring photographer in what’s left of my spare time ✌🏻