Episode 89

full
Published on:

12th Oct 2020

The One Where We Discuss The Overlap Between Pinterest And SEO With Julia Bocchese

This week Hannah and Sarah interview the lovely Julia Bocchese, SEO and Pinterest Consultant, about the overlap of SEO and Pinterest. Yes you read that right folks.

The episode starts with the usual quickfire round where we find out all manner of things about Julia including what superpower she would like to have, favourite smell and if she can name one of the seven dwarfs. She also tells us about herself and how she got into the wonderful world of digital marketing.

Julia then discusses how there is an overlap between Pinterest and SEO, including how Pinterest works as a search engine, similarities between strategies, and the similarities and differences between keyword research.

We also discuss if Pinterest can help all businesses, what type of content drives traffic, biggest challenges and what you should be tracking to measure success.

This week’s feature is the good old lie game, and this week Julia and Hannah go head to head. Who will be this week’s champion?

Resources

Julia Travel Blog

Pinterest Keyword Research Tool

Uberall

Pinterest Analytics

Canva

Tailwind

Where to find Julia

Website: https://juliareneeconsulting.com/

Pinterest: https://www.pinterest.co.uk/juliabocchese/

LinkedIn: https://www.linkedin.com/in/julia-bocchese/

Twitter: https://twitter.com/juliabocchese

Show artwork for The SEO SAS Podcast

About the Podcast

The SEO SAS Podcast
Your go to SEO podcast
Whether you think SEO is important or not, you will after this.

SEO SAS (special answering service) is a podcast that delves into individual SEO issues each week.

Hosts Sarah McDowell and Hannah Bryce are two feisty females who love everything SEO. Each week they answer FAQs and provide real-life examples of SEO quandaries alongside handy tips and solutions, in a way that’s easily accessible to everyone.

From SEO novices and dabbling marketing managers, to SEO experts who enjoy listening to passionate debates about the best ways to do SEO, listeners will learn something and laugh... a lot!

About your hosts

Sarah McDowell

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I've been in Digital Marketing and Search Engine Optimisation (SEO) for around 10 years, currently working as the SEO Manager at Captivate (part of Global), the world's only growth-orientated podcast host. I am a self-confessed SEO nerd (I find the industry fascinated and love learning how search engines like Google work) and a bit of a podcast addict (with this being the fourth podcast I have hosted). I am also a speaker and trainer. I hope you enjoy this podcast!

Hannah Bryce

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Seriously Excited about Optimisations (is this not my online dating profile?). I love everything SEO, especially a good SEO analogy. SEO Manager by day, at the weekends, when I’m not with Sarah in our podcasting and SEO bubble, you’ll probably find me (literally) with my head in the clouds, up a mountain - with my husband Dom (who hopefully ignores the bit about a dating profile). Cat mum, vegan baker and aspiring photographer in what’s left of my spare time ✌🏻