Episode 97

full
Published on:

7th Dec 2020

The One Where We Discuss The Think With Google 2020 Retail Holiday Guide

Think With Google 2020 Retail Holiday Guide | SEO SAS Podcast

This week Sarah and Hannah talk about the ‘Think With Google 2020 Retail Holiday Guide’.


This week Sarah and Hannah talk about the ‘Think With Google 2020 Retail Holiday Guide’, discussing a new kind of holiday season and different trends for search in 2020.

In this episode they cover Christmas searcher and shopper behaviour, increase in value conscious searchers and shoppers, new/increased online shoppers and user experience, local SEO, new businesses and losses. 

This week’s feature is based on an article that smallbusiness.co.uk published about 5 best small businesses to start post-covid. Can you do better than Sarah? Only one way to find out...

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About the Podcast

The SEO SAS Podcast
Your go to SEO podcast
Whether you think SEO is important or not, you will after this.

SEO SAS (special answering service) is a podcast that delves into individual SEO issues each week.

Hosts Sarah McDowell and Hannah Bryce are two feisty females who love everything SEO. Each week they answer FAQs and provide real-life examples of SEO quandaries alongside handy tips and solutions, in a way that’s easily accessible to everyone.

From SEO novices and dabbling marketing managers, to SEO experts who enjoy listening to passionate debates about the best ways to do SEO, listeners will learn something and laugh... a lot!

About your hosts

Sarah McDowell

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I've been in Digital Marketing and Search Engine Optimisation (SEO) for around 10 years, currently working as the SEO Manager at Captivate (part of Global), the world's only growth-orientated podcast host. I am a self-confessed SEO nerd (I find the industry fascinated and love learning how search engines like Google work) and a bit of a podcast addict (with this being the fourth podcast I have hosted). I am also a speaker and trainer. I hope you enjoy this podcast!

Hannah Bryce

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Seriously Excited about Optimisations (is this not my online dating profile?). I love everything SEO, especially a good SEO analogy. SEO Manager by day, at the weekends, when I’m not with Sarah in our podcasting and SEO bubble, you’ll probably find me (literally) with my head in the clouds, up a mountain - with my husband Dom (who hopefully ignores the bit about a dating profile). Cat mum, vegan baker and aspiring photographer in what’s left of my spare time ✌🏻