Episode 51

Published on:

26th Jan 2020

The One Where We Chat About How To Create Content for SEO And PR With Jess Peace

In this week's episode, content strategist Jess Peace from Rise at Seven talks to the ladies about the art of storytelling and how it doesn't need to be compromised for a piece of content to work for SEO or for it to do well in terms of PR. 

There are tonnes of people out there who can write well, there are great PR's and there are SEO'ers who are renowned for what they do. But what if we could create content that improves rankings and CRO, that helps to build links and land placements, and that users WANT to read because they are being educated or entertained and are resonating with that content? People often say that you can't have it all but, in terms of content marketing, Jess strongly believe that you can. 


Digital PR Examples

Content King

Can you spot the fake headline?

The Artist's Way by Julia Cameron


You can find Jess Peace on...

Website: https://riseatseven.com/

LinkedIn: https://www.linkedin.com/in/jessicadpeace/

Twitter: https://twitter.com/peaceyyy

Show artwork for The SEO SAS Podcast

About the Podcast

The SEO SAS Podcast
Your go to SEO podcast
Whether you think SEO is important or not, you will after this.

SEO SAS (special answering service) is a podcast that delves into individual SEO issues each week.

Hosts Sarah McDowell and Hannah Bryce are two feisty females who love everything SEO. Each week they answer FAQs and provide real-life examples of SEO quandaries alongside handy tips and solutions, in a way that’s easily accessible to everyone.

From SEO novices and dabbling marketing managers, to SEO experts who enjoy listening to passionate debates about the best ways to do SEO, listeners will learn something and laugh... a lot!

About your hosts

Sarah McDowell

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I've been in Digital Marketing and Search Engine Optimisation (SEO) for around 10 years, currently working as the SEO Manager at Captivate (part of Global), the world's only growth-orientated podcast host. I am a self-confessed SEO nerd (I find the industry fascinated and love learning how search engines like Google work) and a bit of a podcast addict (with this being the fourth podcast I have hosted). I am also a speaker and trainer. I hope you enjoy this podcast!

Hannah Bryce

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Seriously Excited about Optimisations (is this not my online dating profile?). I love everything SEO, especially a good SEO analogy. SEO Manager by day, at the weekends, when I’m not with Sarah in our podcasting and SEO bubble, you’ll probably find me (literally) with my head in the clouds, up a mountain - with my husband Dom (who hopefully ignores the bit about a dating profile). Cat mum, vegan baker and aspiring photographer in what’s left of my spare time ✌🏻