Episode 77

Published on:

27th Jul 2020

The One Where We Chat Content, SEO & Data With Searchmetrics' Lisiane Ndong

This week, Sarah chats to College Lecturer and Client Success Manager at Searchmetrics, Lisiane Ndong about content, SEO and data.

Originally from France, not far from Bordeaux, the podcast starts with them discussing everything from red wine to how lockdown in France compares with the UK and a quick fire round that reveals Lisiane's favourite smell to how she got into the wonderful world of SEO and digital marketing.

With 6-years experience in the industry, Lisiane talks to Sarah about her journey to becoming Customer Success Manager at Searchmetrics, from analysis and PPC, moving through various areas of marketing and business ownership.

Lisiane was invited onto the podcast to discuss content, SEO and data, but so much more is covered including being creative in SEO, their mutual love for Brighton SEO, Azeem Ahmad and Areej AbuAli, how to use data to create and optimise content, plus much more.

Where to find Lisiane

Twitter: https://twitter.com/lisianendong

LinkedIn: https://www.linkedin.com/in/lisiane-ndong/

Medium: https://medium.com/@lisiane.ndong

Website: https://shestrives.wordpress.com/


Searchmetrics: https://www.searchmetrics.com/

Brighton SEO: https://www.brightonseo.com/

Fashion Quiz: https://www.buzzfeed.com/jamedjackson/fashion-trivia-history-quiz

Show artwork for The SEO SAS Podcast

About the Podcast

The SEO SAS Podcast
Your go to SEO podcast
Whether you think SEO is important or not, you will after this.

SEO SAS (special answering service) is a podcast that delves into individual SEO issues each week.

Hosts Sarah McDowell and Hannah Bryce are two feisty females who love everything SEO. Each week they answer FAQs and provide real-life examples of SEO quandaries alongside handy tips and solutions, in a way that’s easily accessible to everyone.

From SEO novices and dabbling marketing managers, to SEO experts who enjoy listening to passionate debates about the best ways to do SEO, listeners will learn something and laugh... a lot!

About your hosts

Sarah McDowell

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I've been in Digital Marketing and Search Engine Optimisation (SEO) for around 10 years, currently working as the SEO Manager at Captivate (part of Global), the world's only growth-orientated podcast host. I am a self-confessed SEO nerd (I find the industry fascinated and love learning how search engines like Google work) and a bit of a podcast addict (with this being the fourth podcast I have hosted). I am also a speaker and trainer. I hope you enjoy this podcast!

Hannah Bryce

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Seriously Excited about Optimisations (is this not my online dating profile?). I love everything SEO, especially a good SEO analogy. SEO Manager by day, at the weekends, when I’m not with Sarah in our podcasting and SEO bubble, you’ll probably find me (literally) with my head in the clouds, up a mountain - with my husband Dom (who hopefully ignores the bit about a dating profile). Cat mum, vegan baker and aspiring photographer in what’s left of my spare time ✌🏻