Episode 29

Published on:

4th Aug 2019

The One Where We Chat To Sophie Coley About Search Listening

In this episode the girls chat to the lovely Sophie Coley from Propellernet about 'Search Listening' and how the SEO industry are too hung up on words that get entered into Google's search box, rather than focusing on the people (audience) who are typing them, and why this is a problem.

She also discusses her book, 'Audience Insight In The Age Of Google' (which she offers a special discount for), how to get the most out of the tool Answer The Public, her talk at Search Leeds plus much more. 

This weeks feature also has a very embarrassing forfeit... we wonder who will fall victim? Are your bets on the girls or Sophie?


You can find Sophie Coley on...

Website: https://www.propellernet.co.uk/

LinkedIn: https://www.linkedin.com/in/sophiecoley/

Twitter: https://twitter.com/ColeyBird

Show artwork for The SEO SAS Podcast

About the Podcast

The SEO SAS Podcast
Your go to SEO podcast
Whether you think SEO is important or not, you will after this.

SEO SAS (special answering service) is a podcast that delves into individual SEO issues each week.

Hosts Sarah McDowell and Hannah Bryce are two feisty females who love everything SEO. Each week they answer FAQs and provide real-life examples of SEO quandaries alongside handy tips and solutions, in a way that’s easily accessible to everyone.

From SEO novices and dabbling marketing managers, to SEO experts who enjoy listening to passionate debates about the best ways to do SEO, listeners will learn something and laugh... a lot!

About your hosts

Sarah McDowell

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I've been in Digital Marketing and Search Engine Optimisation (SEO) for around 10 years, currently working as the SEO Manager at Captivate (part of Global), the world's only growth-orientated podcast host. I am a self-confessed SEO nerd (I find the industry fascinated and love learning how search engines like Google work) and a bit of a podcast addict (with this being the fourth podcast I have hosted). I am also a speaker and trainer. I hope you enjoy this podcast!

Hannah Bryce

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Seriously Excited about Optimisations (is this not my online dating profile?). I love everything SEO, especially a good SEO analogy. SEO Manager by day, at the weekends, when I’m not with Sarah in our podcasting and SEO bubble, you’ll probably find me (literally) with my head in the clouds, up a mountain - with my husband Dom (who hopefully ignores the bit about a dating profile). Cat mum, vegan baker and aspiring photographer in what’s left of my spare time ✌🏻